Built for businesses ready to grow their social following, increase engagement, and build a recognizable brand across Facebook and Instagram.
2 platforms, 16 posts/month — grow your audience with consistent, quality content Grow your audience with quality content that works across platforms. More posts, more platforms, and a strategy built for growth. We help small and medium-sized businesses throughout your area show up where buyers are already searching.
The Growth Social Media Management package handles two platforms with 16 custom posts per month. We create platform specific content, including story and reel concepts for Instagram. Cross-platform strategy ensures your message is consistent but optimized for each audience. Monthly analytics reports show growth trends and engagement patterns. This package is for businesses that are ready to invest in social media as a real growth channel.
8 deliverables in this package
Every feature is built to deliver a clear, measurable return for your business. See all Social Media Management options in our services catalog.
We create content that is consistent across platforms but optimized for each audience. Instagram gets visual stories. Facebook gets longer posts. Both platforms work together to build your brand.
Instagram stories and reels are the fastest way to grow. We create concepts, scripts, and shot lists for short form video content. This keeps your feed dynamic and reaches new audiences.
Each platform has different best practices for timing, hashtags, and content types. We optimize for each so your posts perform better on Facebook than they would with generic cross posting.
We monitor comments and messages, responding on your behalf or alerting you to important interactions. This keeps your community active and shows customers you are responsive.
Also explore our full digital services catalog and related offerings to find the right fit for your goals.
Apex Digital Marketing · Social Media Management
Stop-scroll video content frameworks for Instagram Reels, YouTube Shorts, and TikTok that drive watch time, shares, and organic reach.
We develop short-form video ideas that match your brand voice and audience interests — from educational "did you know" clips to behind-the-scenes content that humanizes your business and drives real watch time.
The first 1 to 2 seconds are everything. A strong visual hook, an unexpected opening line, or a relatable situation triggers the pause reflex. We script your first frame before worrying about the rest.
We guide the structure, pacing, and caption strategy for Instagram Reels and YouTube Shorts — the fastest-growing organic reach formats available to small businesses right now without paying for ads.
YouTube Shorts benefits from search discoverability, so keyword-driven titles matter. Instagram Reels depends more on the share reflex and trending audio. We optimize each format for its specific distribution engine.
Trending audio dramatically boosts Reel and TikTok reach because platforms actively push content using popular sounds. We track trending audio weekly and map it to content formats that feel natural for your brand.
Yes — consistently. Instagram and TikTok both surface content using trending audio to a much wider audience than your current followers. When timed correctly, a single trending audio clip can multiply reach by 5 to 10 times.
We structure short-form videos for maximum average watch percentage — a key metric that signals platform algorithms to promote your content further. Loop triggers, cliffhangers, and rapid pacing are built into every script.
Platforms use watch percentage to determine content quality. A video watched fully by 70 percent of viewers gets pushed far more than one skipped halfway. We design content that rewards viewers who stay to the end.
We help you produce multiple videos in a single session and schedule them strategically — maintaining a consistent presence on TikTok, Reels, and Shorts without requiring daily production effort from you.
For most service businesses, 3 to 5 short-form videos per week is the sweet spot for growth without burning out your audience. Consistency matters far more than volume — one great video per day beats seven forgettable ones.
TikTok remains the highest organic reach platform available today. We develop a niche-specific growth strategy using sound selection, posting windows, duet opportunities, and comment engagement to accelerate your presence.
Absolutely. TikTok now shows content to users based on interest, not location — meaning a single viral video can generate inquiries from your target market across your entire region without any ad spend.
Honest answers to the questions we hear most often.
Two platforms of your choice, typically Facebook and Instagram. We can also include LinkedIn, Twitter, or Pinterest depending on your audience. You choose the combination that works best for your business.
Apex Digital Marketing · Advertising Agency
Competitive analysis, audio and video advertising, and transparent budget reporting that maximize every campaign dollar.
We study your rivals' value propositions and headlines to ensure your ads stand out. By identifying their weaknesses, we position your brand as the superior choice, winning the battle for clicks and conversions in the local market.
We benchmark your page's conversion rate against industry averages and analyze competitor pages for gaps in their value propositions — then position your landing page to address the exact objections their pages leave unanswered.
Reach commuters via digital radio and podcasts. We develop audio-first advertising that builds brand recognition in hands-free environments, perfect for busy professionals during their morning and evening commutes.
ANRs work best with a single, concrete hook in the first three seconds, a memorable brand mention, and a specific call-to-action. We script and produce them using professional voice talent optimized for digital streaming platforms.
Increase your brand awareness with engaging video content. We track view-through conversions to measure the impact of our video ads on future sales, even if the user didn't click immediately, ensuring your brand stays top-of-mind.
A view-through conversion tracks users who saw your video ad but converted later via a different channel. This reveals the "assist" value of video on your pipeline — which last-click attribution would otherwise attribute entirely to search or organic.
We never stop iterating. We use ad rotation settings to prioritize the highest-performing creative, ensuring your budget is always behind the messaging that resonates most with your audience and drives the highest ROI.
Ad fatigue typically sets in when frequency exceeds 3–5 exposures per person per week. We monitor frequency metrics and introduce new creative variations proactively — before performance declines, not after.
You always know where your money goes. We provide clear breakdowns of your ad spend and performance, helping small businesses make informed decisions about where to invest more and how to scale your most successful campaigns.
We grant clients direct read access to their Google Ads and Meta accounts so you can verify every dollar of spend independently. Transparent account ownership is a non-negotiable standard we maintain with every client.
We proactively monitor frequency metrics across all campaigns and introduce new creative variants, messaging angles, and formats before performance drops — keeping your campaigns fresh and your audience engaged long-term.
Rising CPCs, falling CTR, and declining conversion rates with stable budgets are the primary signals. We track these metrics weekly and trigger creative refreshes the moment we see frequency-correlated deterioration beginning.
Let's connect! And start building today! We offer a free consultation and digital SEO marketing strategy session to help you and your business get started. Want the best of the best? Give us a call, send us a message or email us today! Apex Digital Marketing offers a guaranteed rate of return on our services for your business.
Follow Apex Digital Marketing