Built for growing businesses, professional service firms, retailers, and healthcare providers that need more than a basic site. They need a platform that converts visitors into leads.
Expanded features and advanced functionality for growing businesses This is the package that turns a basic web presence into a real business tool. More pages, better design, and the tools you need to grow. We help small and medium-sized businesses throughout your area show up where buyers are already searching.
The Designer Website Package includes everything in Starter plus expanded pages, advanced functionality, and a deeper design consultation. We build custom menus, headers, and layouts that match your brand exactly. This package includes a basic social media setup and an enhanced content management system so you can manage your own content. The Designer tier is our most popular choice because it balances professional quality with a price that growing businesses can afford. Every Designer site is built with conversion in mind, from the layout to the call to action buttons.
8 deliverables in this package
Every feature is built to deliver a clear, measurable return for your business. See all Web Design options in our services catalog.
Get more pages and richer functionality than the Starter tier. Add service pages, portfolio galleries, team bios, and contact forms that actually work. Every page is designed to guide visitors toward contacting you.
We start with a detailed design session to understand your brand, audience, and goals. Your site is built around real business objectives, not just looking pretty. The result is a site that works as hard as you do.
A content management system that is actually easy to use. Update text, swap images, and add blog posts without calling a developer. You stay in control of your own content.
We connect your site to Facebook, Instagram, and LinkedIn with proper open graph tags and social sharing buttons. Your social presence and website work together to drive traffic.
Also explore our full digital services catalog and related offerings to find the right fit for your goals.
Apex Digital Marketing · Internet Marketing Service
Entity-based SEO, citation syndication, and performance tracking that make your brand unmistakable to search engines.
In the age of AI, search engines index entities, not just words. We map out the people, places, and things related to your business, ensuring your brand is recognized as a key entity within Google's Knowledge Graph for your industry.
We create entity-rich content that connects your brand to recognized organizations, locations, and people — and build structured data markup that helps Google place you definitively in its Knowledge Graph for your industry.
With mobile-first indexing, your mobile site is your only site. We perform deep audits to ensure your buttons are tappable and your text is readable on small screens, preventing the usability issues that can tank your rankings.
Google now uses your mobile site as the primary version for ranking decisions — even for users on desktop. A poor mobile experience actively harms your desktop rankings, making mobile usability a universal SEO priority.
We help you understand where your traffic comes from. By segmenting branded and non-branded queries, we show the real impact of our SEO efforts on your company's growth and visibility among new, prospective customers.
Branded traffic comes from people who already know you — it tells you about retention, not growth. Non-branded traffic is true discovery. Separating them gives you an honest measure of how well your SEO is reaching new customers.
We sync your business data across 50+ directories to ensure consistent NAP (Name, Address, Phone) information. This unified approach strengthens your local SEO signals and builds trust with search engines and customers alike.
Google Business Profile, Bing Places, Apple Maps, Yelp, and industry-specific directories carry the most weight. We prioritize by domain authority and relevance to your specific business category.
We weave contextually related terms throughout your copy to provide deep-topic relevance. By using phrases that naturally appear alongside your primary keyword, we avoid keyword stuffing while signaling total subject mastery to Google.
LSI goes beyond synonyms to include co-occurring concepts and related entities that appear in authoritative content on the same topic. We use NLP tools to identify these patterns, not manual guesswork.
We optimize every Google Page Experience signal — Core Web Vitals, HTTPS, mobile friendliness, and absence of intrusive interstitials — into a unified technical health score that supports your rankings across all query types.
Page Experience bundles Core Web Vitals, HTTPS, and mobile usability into a combined ranking signal. While content quality still dominates, poor page experience scores can cost you significant ranking positions in competitive SERPs.
Honest answers to the questions we hear most often.
Designer adds more pages, advanced functionality, in depth design consultation, custom menus and headers, a basic social media setup, and an enhanced CMS. It is built for businesses that need a site that actively converts visitors into leads, not just a digital brochure.
Apex Digital Marketing · Advertising Agency
Precision-engineered paid campaigns that maximize return on ad spend across search, social, and sponsored placements.
We maximize your return on ad spend, giving small businesses the same firepower as much larger competitors. We focus on bidding strategy, landing page alignment, and conversion tracking to ensure every dollar in paid search generates measurable revenue.
A 3:1 ROAS (three dollars earned per dollar spent) is a healthy starting benchmark for most service businesses. We work toward higher ratios through continuous bid strategy refinement and landing page optimization over time.
We use Single Keyword Ad Groups to eliminate wasted spend and achieve keyword-level relevance. This granular approach results in higher Quality Scores, lower CPCs, and ad copy that speaks directly to each searcher's intent.
SKAG structure earns higher Quality Scores because every keyword, ad, and landing page are tightly matched. Google rewards this relevance with lower CPCs — meaning you pay less per click for the exact same ad positions.
Reach your audience where they scroll. We create highly targeted ad campaigns on Facebook and Instagram, using advanced audience segmentation to put your products and services in front of buyers who are ready to act.
Segmentation lets us serve entirely different creatives and offers to cold audiences, warm website visitors, and past customers simultaneously — matching the message to the buyer's stage rather than broadcasting one message to all.
Get your brand featured on major news outlets. We use sponsored content placements to establish trust and authority, reaching research-driven consumers at the exact moment they are considering a high-value purchase decision.
Paid PR places your content directly on reputable editorial sites as sponsored articles — guaranteed publication with real authority backlinks — rather than issuing a press release and hoping a journalist picks it up.
In a cookieless future, we focus on where your ads appear, not just who sees them. By targeting relevant placements and content environments, we ensure your message reaches a highly qualified audience regardless of tracking limitations.
Contextual targeting has consistently matched or exceeded cookie-based targeting in recent studies. Ads shown alongside relevant content achieve higher engagement because audience intent and editorial context are naturally aligned.
We engineer Google's Performance Max campaigns with granular asset groups, audience signals, and exclusions to maximize their AI optimization while retaining the strategic control that prevents budget waste on irrelevant placements.
Performance Max works best when layered alongside traditional Search campaigns with strong negative keyword lists and brand exclusions. Without strategic guardrails, its AI can misallocate budget — we add those controls from day one.
Let's connect! And start building today! We offer a free consultation and digital SEO marketing strategy session to help you and your business get started. Want the best of the best? Give us a call, send us a message or email us today! Apex Digital Marketing offers a guaranteed rate of return on our services for your business.
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